When in doubt, read a book.
I’ve been reading all kinds of how-to books lately: how to market, publish, and brand; how to tweet, link in, tumble, and stumble upon.
But mostly, how to blog.
Two books stand out:
Blogging for Writers by Robin Houghton and Branding for Bloggers by Zach Heller
Blogging for Writers covers everything you need to know about setting up a blog in either Blogger or WordPress, from an Introduction to the Blogosphere to the ins and outs of blogging platforms, to getting connected to the wider social media world. It’s a one-stop shop for blogging newbies!
Branding for Bloggers is fabulous for newbies trying to get a handle on the concept of personal branding, but would also be useful to the established blogger who wants to more clearly define and distinguish herself online.
Have a great blogging book (or online resource, I’ll read those too!) to recommend? Lemme know!